WEB DESIGN
AT Micah Frugia Design
Here you will find all of the necessary information related to web-design orders at Micah Frugia Design, including how to get started, what the process looks like, and how it's so much more affordable and efficient than other website design offers out there.
As mentioned on the Web Design product page, we advise that you read everything on this page so you fully understand what you can get from our unique and affordable web design offer. As well as the steps in the process, how they will go, and what's expected of you during.
If you have any questions or concerns before placing your order, feel free to email me or call me directly at 409-225-4332 any time between 9 AM and 6 PM on weekdays. If it's a weekend, shoot me a text and I'll let you know when a good time to talk is.
MORE INFO
ABOUT THE SERVICE
Below is a breakdown of what you get from this offer, as well as the pricing structure, some info about WIX, and a pro tip for spending less, maintaining functionality longer, and ensuring a higher design quality and brand consistency. Due to the complicated nature of web design and our unique yet effective way of offering it to our clients, we advise that you read this page in its entirety before placing your order.
THE OFFER
All web design orders include a Zoom Briefing beforehand, one Initial and one Secondary Site Review / Proofing Sessions during the design process, and a fully functional on-brand WIX website that meets your unique functionality and aesthetic needs (more on the briefing and proofing process below). You'll also get a Zoom Debrief afterward to ensure you're ready to start using and monitoring your site.
PRICING
I charge a base price for proofing and administrative time on each web design project. After that, I simply charge a flat rate per page based on the estimated average design/proofing time. You'll notice that there are product options for up to 20 web pages. You can always come back and order more pages or edits to the pages that you've already ordered in the event that you expand or adjust your website in the future (more on that at the bottom of the next section).
It is important to note that due to the unique structure of this offer, the pricing is very competitive compared to conventional web design offers, which often cost upwards of $5,000 depending on the complexity and functionality of the site.
WIX DETAILS
The only other thing to note regarding pricing is that you'll have to pay to sign up for and maintain your WIX account and domain name, ensuring that your website stays functional and active. This will be an affordable and worthwhile investment considering the quality and functionality you get (not to mention the money you'll be saving) by utilizing WIX instead of other more traditional web design options.
We can discuss this more in your initial brief, but I'll even set up the account and keep the username and password on a secure document that I'll store in my company files on the secure Notion server. This will help keep your site from running into unintentional design or functionality issues, ensure that you're set up with the proper WIX account to meet your company or project's needs and allow me access in the future when you need to make web-design edits, add pages/products, etc.
During your initial briefing, I'll get all the information that I need to ensure you get all the capabilities you'll need from your site without paying extra for functions or plugins that you won't be utilizing.
LIMITING ACCESS/EDITS
I'll provide the WIX login information to you as the client upon finishing work on the site so you can view your analytics, see incoming orders, maintain your subscription payments, etc. But I do strongly advise against sharing this information with anyone else (including others on your team) or attempting to make adjustments to your website or any of its integrated functions or plugins on your own.
I suggest this for a handful of reasons, but mainly the following three. Firstly, the more people that have access to the account the more likely you are to run into accidental issues such as unintended adjustments to your account settings or web design. Hand in hand with this is the likelihood that the functionality of your site or one of its plugins will be compromised. Or even the privacy of your clients or your company due to WIX's ability to track often sensitive information.
Secondly, in the event that such issues arise, I can get your website back on track (with the exception of the possible breach of privacy) However, I will charge accordingly for the studio time it takes to do so. This is also likely to take longer and be more complicated than the initial design or adjustments would because it's more difficult to reverse engineer whatever mistakes have been made and ensure functionality after it's been compromised. Especially if I don't know who made the changes, how they made them, or what they were trying to do at the time.
Finally, and most importantly, you're paying me to do the project because of my industry knowledge and experience in web/user interface design, branding, and marketing. As well as my skill level and familiarity with WIX and its various functions and plugins. If you don't want to negate that investment or hinder the system we create in any way, the best way to avoid doing so is by limiting the amount of traffic coming through the WIX account and the number of people poking around with access to the site editor and settings.
Basically, you'll spend less, maintain functionality longer, and ensure a higher design quality and brand consistency by keeping the login info to yourself and treating the "Edit Site" button as if it doesn't even exist. No need to worry yourself with taming the beast that is the Wix Website Editor, especially since I've already done all of that for you. AND I've made ordering adjustments and additions so simple (more on that at the end of the next section).
Think of it this way, you wouldn't let just anyone go and mess around with your logo system or other on-brand print design files after paying a professional to design them for you. So why would you do so with your website?
Now that you understand the basics, let's cover the three easy steps for getting started on your custom web design order with Micah Frugia Design!
GETTING STARTED
THREE EASY STEPS
In this section are the necessary steps for getting started, including how to schedule your briefing. Again, all of the information listed on this page is important and should be reviewed before placing your order, but the three necessary steps for actually getting started will be listed in bold along with links to help you get them taken care of quickly.
MANDATORY FIRST STEP
First and foremost any and all clients must read the terms and conditions that relate to the service they would like before placing their order. Terms and conditions for Web Design can be found in the section marked "Design and Branding" along with those for standard design and game system design orders. If you're already familiar with the terms and conditions then you can move on to the next item. If not, please take the time to read them over now, as they will act as the contract for your order and are legally binding.
PLACE YOUR ORDER
When you're done reading this page, you'll need to navigate back to either the Custom Web Design or Web Design Edits product page, select how many web pages you need, and complete checkout before your order can be added to the Micah Frugia Design schedule. If you've already done this then you're good to go once you finish reading everything on this page.
SCHEDULE YOUR BRIEF
Due to the involved and detailed nature of the work, briefing and proofing for both web design and web edit projects are handled over Zoom. So once you've selected how many pages you'll need, complete your checkout and then schedule your Web Design or Web Edit Brief here.
Now that you understand how to get started, let's talk about what makes this offer so unique, and the innovative and effective way that we make it all happen here at Micah Frugia Design. In the next section, we'll cover the individual steps in the Web Design process.
THE PROCESS
DESIGN & PROOFING
Below is a walk-through of our unique and innovative web-design process so you're clear on how everything will go from start to finish.
THE BRIEF
Your brief will be anywhere from 40 mins to 1 hr and we can spend that time going over your goals and desires for your website. I'll ask questions from a specially curated checklist to help keep the discussion on track and ensure that we cover all our bases in a timely manner. That way we can spend the rest of the call discussing things like special website needs, design/style goals, desired "vibe," etc.
SELECTING A DEADLINE
At the end of your brief, I'll get a pulse from you on your desired launch date for the website, meaning the day the site moves from the design stages and we make it accessible to the public. Bear in mind that web-design projects are much more involved and tedious than your average branding or print design projects; even utilizing WIX, as it continues to grow, change, and add more functions and plugins every day. Due to this, I ask you to be realistic and understanding about your expectations for the launch date.
While the project will be done MUCH faster and easier than going with a traditional web designer that works with code, it will still take time to communicate your goals, bring your vision into reality, and ensure that it functions as intended while also looking sleek as hell (pardon my french).
Additionally, we must consider the proofing process. It has been greatly simplified compared to the email-based design proofing process that I use for print and branding design, but scheduling live Zoom meetings where both parties are available at the same time and the client is in a productive headspace can be challenging.
This is why I like to cover your deadline in the briefing, including managing your expectations and helping you select a realistic launch date.
DESIGN & SITE REVIEWS
Once I'm certain I fully understand your design, style, and aesthetic goals for your website, as well as how long we have to get it all done, I'll get your email and we'll end the Zoom meeting. Then I'll take the notes I made during the meeting into the studio and get started researching your existing brand aesthetic and visual language so I can brainstorm and sketch out ideas and concepts for the web pages that you ordered.
I'll consider your brand as well as your specific functionality needs when doing so, that way we don't have to reintegrate those values during the reviews/adjustments process. Once I have a first-round draft of your site designed and functional, I'll reach out over email so we can schedule the first of two Site Review Sessions included in your every web design order.
During the 40-minute Zoom Session, I'll screen-share a functional preview of your site, explaining what I've done to present your content while integrating your branding, visual language, and company or project values. You'll be free to make comments, ask for changes, or voice concerns throughout the presentation, and I'll record a video of the meeting and convert what we discuss over to detailed notes so I can keep them on hand while I work on your secondary proof site.
This sequence will repeat (minus the sketching and ideation) for your Secondary Site Review Session to ensure we've reached a mixture of design and functionality that you're 100% pleased with before moving on to the Launch / Defrief. Doing it this way will expedite the process while allowing us to communicate clearly and effectively and cutting down on wasted time on both our parts. It should also ensure that we don't need more than three proofs.
DEBRIEFING
Once you've given your final approval we'll schedule your debriefing, giving me enough time to fully double-check the functionality one final time (this will also give us a break between your final proofing session and your debriefing, which will be nice). At the final meeting, I'll provide a final presentation of your site and its functions, as well as train you on how to view your analytics, manage your incoming orders, maintain your subscription, and more. I'll also walk you through all the nifty bells and whistles that you get from using WIX to maintain your site and remind you how to go about ordering adjustments in the future.
WEB PAGE EDITS
I've set up a Web Design Edits offer in the event that you need to make adjustments to existing web pages. This offer only applies to previously existing web pages that were designed by Micah Frugia Design utilizing the Custom Web Design offer. We are unable to make edits to sites set up outside of WIX utilizing more traditional web design methods.
We're confident that your Custom Website Design will exceed your branding, content, and functionality expectations (especially upon completion of your brief and the following three site reviews). However, your company is likely to grow, evolve, add services, and make changes over time. For this reason, the Web Design Edits offer is not meant to add additional rounds of adjustments and review to the end of an open Web Design order, but rather to make adjustments to those previously existing pages whenever said growth or expansion does occur.
Similar to our Web Design orders, clients get a pair of 40 min Web Edit Reviews over Zoom with all web edit orders to ensure that all adjusted web pages reflect client vision, align with company/project values, and retain full functionality. However, for web page edits, we forego the 1 Hour Debrief that we usually include for brand-new websites. This is because web page edits are much simpler to grasp and execute than entirely new web page concepts and designs (it also helps cut down the price of edits compared to original designs).
Because the branding, design, and functionality for each web page have already been established, and I just need to go in and update things accordingly to match any exciting new growth or changes that have taken place, edits are also set at a lower price than all-new web page designs.
That means that if you need to do more than just make edits, then the Custom Web Design offer may be more appropriate for your project or business at this time. Check out the next section for more information on how to decide which of our Web Design services is right for your specific needs.
WEB DESIGN vs WEB EDITS
If you need a total rehaul of a page, that will take more time and effort, so it's best to just place an order for a new page and let me know in your brief how we need to redo things. If you're unsure which is appropriate, just reach out and I'll help you figure it out.
Similarly, if you need to add all-new pages to your site; which is likely to happen over time as your company or project grows and evolves, then just head back to the Web Design product page and place a new order for the total number of new pages that you'll need. If you're unsure of how many that is then just reach out and I'll help you nail it down before placing your order.
A good rule of thumb to remember is that any entirely new site sections, site functions, plug-ins, and services will usually each require their own new page to keep your existing site map from getting bogged down or difficult to navigate. So just make a numbered list of these and you've solved for X.
A FINAL NOTE REGARDING BRANDING
As a designer who is well-versed in both print and web media, I'll happily and effectively expand your existing branding and visual language to fit your needs as your website takes shape. However, if you still need to establish a brand system for your company or your project, that will not be included in this web-design offer.
You may not order a webpage and expect that a logo design be included. Or order a set of web pages and expect that I'll develop the necessary branding before getting started.
In the event that your company or project is just starting out and you still need to develop a brand identity, we offer several branding services on the Design & Print page, including a Full Logo System, Brand System Design, Brand Image Strategizing, and Brand Brainstorm Sessions!
The Brand System Design service even allows you to order small groups of brand system items for a total of up to 10 items, which is often more than enough branding to set a strong foundation for both print and web design.
AND THAT'S ALL
YOU NEED TO KNOW
If you've read this page and the terms and conditions for web design then you're fully informed and ready to get started! If you haven't done so yet, navigate back to the Web Design or Web Edit product page, finish your checkout, then schedule your initial brief and you'll be good to go.
If you have any questions, feel free to email me or call me directly at 409-225-4332 any time between 9 AM and 6 PM on weekdays. If it's a weekend, shoot me a text and I'll let you know when a good time to talk is.